Ep 5. From Prospect to Clients in 10 Slides

In our years of experience, we’ve see an awful lot of presentations.  Emphasis should be placed on awful.  Companies spend way too much time bragging on themselves and extolling their greatness as opposed to focusing on the meaningful ways they aid the interests and alleviate the concerns of their customer.

An interesting exercise is to make a presentation from the customer’s perspective, addressing information the way they are likely processing your conversation with them. Use the following titles for each slide and put information on the slide that answers that slides question.

Let's do this!

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